Top real estate agents in Palo Alto

Looking for a top real estate agent in Palo Alto to sell your house? We've curated unique agent insights and critical criteria to help you find the best realtor for your needs. Explore top agent profiles, real estate agent reviews, essential tips, and more!

Top real estate agents in Palo Alto, CA.

How we find the best Palo Alto real estate agents

To find the top realtors in Palo Alto, we first identify which professionals have selling experience in the city over the last three years. We then consider the following criteria for the qualifying agents:

Icon of a 'Sold' sign placed in front of a house, representing relevant experience in the Palo Alto real estate market.

Relevant selling experience

Possesses local market expertise through a history of successful home sales in Palo Alto.

Icon with two vertical arrows pointing in opposite directions, symbolizing the focus on singular representation to avoid dual agency conflicts in a real estate transaction.

Low dual agency

Demonstrates a commitment to prioritizing a seller's best interests by primarily representing the seller (and not the seller and buyer in the same transaction).

Icon of three stars, indicating a top-rated real estate professional with high client satisfaction.

Top-rated

Reflects a proven track record of positive feedback from selling clients.

Icon showing three houses side by side, symbolizing extensive experience and a high number of successful home sales.

Total home sold

Indicates extensive experience and success in navigating the home selling process.

Why is finding a Palo Alto realtor with a low dual agency rate so important?

Selecting a real estate agent in Palo Alto who avoids acting as a dual agent significantly increases the likelihood that your agent will prioritize your best interests. Dual agency, which is legal in the California real estate sector, occurs when one agent represents both the buyer and seller in the same transaction. While some home sellers are comfortable with this arrangement, it can raise concerns about conflicts of interest, as it’s nearly impossible for the agent to secure the best deal for both parties. An agent’s dual agency rate not only signifies their commitment to their client's interests but also reflects their professional integrity and character.

For example, the transaction data we analyzed shows that over the last three years, 59 real estate agents have sold 94 homes in Palo Alto where they've represented both parties. 40 of those homes sold for an average $218,680 below the listing price, increasing the agent's commission but reducing the seller’s proceeds. The top real estate agents in Palo Alto who meet our screening requirements have a proven track record of helping their clients avoid situations like this.

Learn more about the risks of choosing an agent with a history of dual representation by reading our guide on dual agency.

Tips for choosing a Palo Alto realtor to sell your home

Selecting the right real estate agent is key to a quick, profitable sale versus a lengthy, frustrating experience.

Here are a few things to keep in mind to help you choose the best Palo Alto real estate agent to sell your house.

1. Be aware of an unrealistic list price

Setting the right price for your home is crucial. List your property too high and you’ll discourage serious buyers from wanting to see it. Price it too low and you could lose out on potential profit. The problem? Some listing agents will recommend an inflated price in order to secure your business –– or recommend a price well below market value so they can market themselves to other homeowners in Palo Alto after the property has sold above the asking price.

You can reduce the chances of this happening by inquiring about a realtors’ sold-to-list price ratio. Over the last three years, the best-performing real estate agents in Palo Alto have an average ratio of 109%. This figure is a reliable benchmark for the city’s recent housing market, reflecting a balance between realistic pricing and maximizing returns for sellers. So be cautious of Palo Alto listing agents you speak to whose ratios are significantly higher or lower than this number. Remember, the true value of your home is what buyers are prepared to pay. And if that price is high, then a great real estate agent will use their pricing expertise to secure it for you.

2. Don't get locked into a contract

In California, home sellers sign a listing agreement with the agent they hire. The agreement typically lasts about six months (negotiable), is exclusive between the homeowner and their realtor, and lacks a provision for a seller to hire another agent without owing any commissions. This essentially "guarantees" the listing agent’s commission, regardless of their performance. The consequence? Your home might stay on the market longer than necessary, or sell for less than its potential value.

That’s why it’s important to ensure that the Palo Alto agent you pick will allow you to cancel the contract at any time without owing any real estate commissions. Having the option to cancel will keep your realtor motivated because it’s a subtle reminder that they need to prioritize getting your house sold quickly and for the best price. Part of our screening process includes this flexibility, ensuring you partner with a trustworthy real estate agent who is committed to putting you first.

3. Avoid revealing your bottom-line price

Disclosing your minimum acceptable price to a realtor before hiring them can inadvertently limit your negotiation power. Your bottom-line price is a strategic piece of information that, if revealed too soon, may lead to a lower recommended asking price or weaker negotiations with potential buyers. By keeping this number private, you’ll get a more accurate opinion about the estimated value of your property and empower your agent to negotiate more effectively on your behalf. So if a prospective agent asks you if you have a minimum number you’d like to sell for, keep it to yourself and reply with something such as, “as high as possible.” For a more in-depth look at what information to withhold and why, check out our detailed blog post on what not to tell a realtor when selling .

Resources to pick the best realtors in Palo Alto, CA

Need more help deciding which Palo Alto real estate agent you should hire? Here are a few resources we’ve put together to help make the decision-making process easier.

Key qualities of top real estate agents in Palo Alto

The real estate agents above work with different types of clients, have different strategies, and possess a diverse range of personalities.

However, they all have three common qualities that we believe are critical:

1. Experience

552 real estate agents have sold a home in Palo Alto over the last three years. The typical agent has averaged 21 sales over that time frame, whereas the top-producing agents have averaged 51.

2. Low dual agency

The best Palo Alto realtors have only represented both seller and buyer in the same transaction 3% of the time, in contrast to 29% for other top-selling real estate agents.

3. Top rated

The agents listed above boast an average of 206 reviews with a stellar 4.94 rating, ranking them among Palo Alto’s top-rated real estate professionals.

Choosing an agent who possesses these qualities is important –– but it’s critical that you do your homework to identify a Palo Alto realtor who is a good fit for you.

Questions to ask a Palo Alto realtor before hiring them

Here are three of the best questions to ask when interviewing prospective Palo Alto real estate agents.

  1. What's your marketing strategy?
  2. How did you arrive at your suggested list price?
  3. Will you let me cancel the listing agreement at any time?

If they can’t answer the first two questions clearly and concisely, or if the answer to the third question is, “no,” then you should end the meeting early.

And if you want more suggestions, here is a list of the best questions to ask a realtor when selling .

Finding a realtor (and hiring one!) is a major decision. Ask good questions, interview multiple professionals, and take your time during the evaluation process to ensure you find the right agent for you.

Understanding Palo Alto's real estate market

Being aware of recent market activity can help you select the right agent by ensuring they possess the same knowledge. Below are some current trends in the Palo Alto real estate market:

Median Selling Price Learn more
Nov 2024 $3,520,000
Nov 2023 $2,690,000
% +31%
Days to Sell Learn more
Nov 2024 35 Days
Nov 2023 36 Days
+/- Days -1 Days
List Price vs. Selling Price
26 properties were sold above the list price
9 properties were sold under the list price
Key takeaway

74% of properties sold above the asking price last month. If you’re selling a property in Palo Alto, working with a top agent can put you in a great position to sell fast and for top dollar.

FAQs about finding a Palo Alto real estate agent

Here are some of the most common questions from buyers and sellers searching for a real estate agent in Palo Alto.

What’s the difference between a real estate agent in Palo Alto and a Realtor?

When should I contact a Palo Alto Realtor?

Why does picking the right listing agent in Palo Alto matter?

How many prospective Palo Alto agents should I interview?

How do I know SoldNest has the best real estate agents near me?

How can I use SoldNest to find the best Palo Alto real estate agent?